公司投资评估分析报告-BEC商务英语初级课堂笔记 Unit 6B (4)
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    写作训练

    Write a 120-140 word report comparing the two companies and recommending the most suitable investment. Before you write, think carefully about the following.

    写一份120-140字的报告,对上述两家公司进行比较,并推荐最适合投资的一家公司。写之前,先考虑以下各点。

    How many parts will the report have? 报告应该又几个部分组成

    What heading will each part have? 各个部分的标题是什么

    What information will each part contain? 各个部分应该包含那些信息

    参考例文

    Ramsden Breweries and Bute Chemicals: investment potential.

    Introduction

    This report aims to assess which company, either Ramsden Breweries or Bute Chemicals, this company should invest in.

    Ramsden

    The company had mixed results last year, although turnover increased by approximately 25%, net profit rose by less than 4%, however, restructuring may be to eliminate these inefficiencies and expected growth in the drinks industry suggests opportunities for increased profits.

    Bute

    Results were disappointed, with turnover and profit both falling slightly. Nevertheless, the company managed to increase its dividend to shareholders. The rumoured merger seems likely to push up the share price considerably.

    Conclusion

    Despite the merger rumours, any investment in Bute Chemicals would involve a risk. Ramsden, on the other hand, despite its present inefficiency, is still profitable and has definite potentials for further growth.

    Recommendation

    We would recommend investment in Ramsden Breweries.

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