Dialogue one:

A: How do you feel about wearing brand name logos or slogans on your clothing?

B: I never really thought about it before, I don’t think it bothers me.

A: Do you think advertising has an influence on the choices you make when you shopping?

B: I guess so. I usually buy name brand clothing, shoes, and electronic goods. How about you?

A: I actually try to avoid name brand items. I can’t stand it when big companies advertize their produces all over the place.

B: I know that advertises are experts persuading people to spend their money. But I thing brand name items are usually higher quality than ordinary brands.

A: I think it is sensible to buy products that are higher quality than others when you want to buy something that are going to last long time. But I don’t think it always makes sense.

B: Do you have brand preference for anything?

A: I do for shower items, like shower gel and shampoo, but I don’t go for hairing items.

B: What do you think about the “Impossible is nothing” billboard on the high street?

A: It’s just a slogan for a famous company. There is nothing really special about it.

B: I think it’s a brilliant advert. It really grabs my attention.

A: To each their own.

Dialogue two:

A: What do you think about the public service advertisement for quitting smoking?

B: Well, I think it’s great that it trying to get people quit smoking. But I don’t really care for the advertisement.

A: Why not?

B: The fish hook they use is quite disturbing.

A: It’s a pun. They use the fish hook to make you think about how you can get hooked on smoking.

B: I know. But I think it’s not really appropriate for young children.

A: I think they’re trying to scare the young people so that they don’t ever start smoking.

B: All advertisements like to catch people young, because they know the meaning of loyalty.

A: Perhaps you’re right though. Maybe the advertisements would be more effective with the adults than the young.

B: I have nothing against them putting advertisements in magazines and newspapers that read by adults. But I don’t think they should have the ad on billboards which children can see them.

A: So good point. I think I was so delighted to see that billboards was been used to promote health. But I didn’t think about how children might understand the ad.

B: You have to give them credit though. It’s about time people started becoming more aware of the danger of smoking.