Is it really the thought that counts? Americans will find out this Valentine’s Day.
是否真的是心意到了就行了？今年情人节，美国人便能看个究竟。
US shoppers will spend 17 percent less, on average, on their sweethearts during the Feb 14 lover’s holiday this year, according to a survey by BIGresearch for the National Retail Federation. That comes to about $103 per gift-giver down from $123 last year.
美国全国零售业协会委托BIGresearch开展的一项调查显示，今年情人节美国人的平均消费将下降17%，人均开支将从去年的123美元下降至今年的约103美元。
"Valentine’s Day this year will be more about small tokens of affection rather than extravagant purchases," Phil Rist, executive vice president at BIGresearch, said.
BIGresearch执行副总裁菲尔•里斯特说：“今年情人节更受欢迎的将是那些表达爱意的小礼物，而非昂贵的奢侈品。”
Some people will do away with gifts altogether and arrange "quality time" with their heart’s desire at home instead, while others will set strict budgets for what they are willing to buy, he said.
据他介绍，有些人干脆省去礼物，而打算与考试~大心上人在家共度“温馨时光”，而其他人则表示将严格控制预算。
是否真的是心意到了就行了？今年情人节，美国人便能看个究竟。
US shoppers will spend 17 percent less, on average, on their sweethearts during the Feb 14 lover’s holiday this year, according to a survey by BIGresearch for the National Retail Federation. That comes to about $103 per gift-giver down from $123 last year.
美国全国零售业协会委托BIGresearch开展的一项调查显示，今年情人节美国人的平均消费将下降17%，人均开支将从去年的123美元下降至今年的约103美元。
"Valentine’s Day this year will be more about small tokens of affection rather than extravagant purchases," Phil Rist, executive vice president at BIGresearch, said.
BIGresearch执行副总裁菲尔•里斯特说：“今年情人节更受欢迎的将是那些表达爱意的小礼物，而非昂贵的奢侈品。”
Some people will do away with gifts altogether and arrange "quality time" with their heart’s desire at home instead, while others will set strict budgets for what they are willing to buy, he said.
据他介绍，有些人干脆省去礼物，而打算与考试~大心上人在家共度“温馨时光”，而其他人则表示将严格控制预算。
