When you are again so focused on the product which you have or the technology...
...at least that's what I have heard from these business angels coming to speak to us.
One of them was the founder of ARM, the chip manufacturer,...
...that has a chip in almost every cell phone on the planet now.
What they told us is we get all these ideas that are just great scientific ideas.
They are a technology looking for a market, but they don't really meet an unmet need.
And this is where a business person's or business student's perspective comes in.
It is this healthy realism.
I don't even want to call it scepticism, but it's a reality check...
...because you have to have a layperson being able to imagine some sort of application for it.
And also we, or business students in general, have the skills...
...which the researchers haven't been focusing on.
