4. Ads

MONDAY: For sale: R.D. Jones has one sewing machine1 for sale. Phone 948-0707 after 7 pm and ask for Mrs. Kelly who lives with him cheap.

TUESDAY Notice: We regret having erred2 in R.D. Jones' ad yesterday. It should have read "One sewing machine for sale cheap. Phone 948-0707 and ask for Mrs. Kelly, who lives with him after 7 pm."

WEDNESDAY Notice: R.D. Jones has informed us that he has received several annoying telephone calls because of the error we made in the classified3 ad yesterday. The ad stands corrected as follows: "For sale - R.D. Jones has one sewing machine for sale. Cheap. Phone 948-0707 after 7 pm and ask for Mrs. Kelly who lives with him."

THURSDAY Notice: I, R.D. Jones, have no sewing machine for sale. I smashed4 it. Don't call 948-0707 as I have had the phone disconnected. I have not been carrying on with Mrs. Kelly. Until yesterday she was my housekeeper but she quit!

Notes:

1.sewing machine 缝纫机

2. err 犯错，出错

3. classified 分类的

4. smash 粉碎，摧毁

分类广告

星期一分类广告：廉让：琼斯先生有一台缝纫机出售。晚上七点后请电洽廉价同居人凯利太太，948-0707。

星期二更正启事：很抱歉，昨天琼斯先生的广告刊登错误。更正如下：琼斯先生有一台缝纫机廉价出售。请电洽晚上七点后与他同居的凯利太太，948-0707。

星期三更正启事：琼斯先生通知我们，昨天分类广告刊登错误，导致他接到几通骚扰电话。更正如下：廉让——琼斯先生有一台缝纫机出售，低价，晚上七点后请电洽与他同居的凯利太太，948-0707。

星期四警告启事：我是琼斯本人，我没有缝纫机要出让，我已经把它摔烂了！不要再打948-0707这个号码，我已经把电话线拔掉了。我和凯利太太没有私人关系——她是我的管家，不过昨天已经辞职了！

Useful link:

Pop广告起源于美国超市和自助商店里的店头广告，是point of purchase advertising的缩写，意为“购买点广告”，简称“pop广告”。其概念有广义和狭义之分。广义的指一切在商业空间、购买场所、零售商店周围、内部及商品陈设地所设置的广告物。