高一英语牛津版(下)chapter five
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    [00:07.47]POINTS OF VIEW

    [00:10.21]One day, Mr Yang had a friendly argument with Debbie.

    [00:17.06]'Kids today watch too much TV and spend too much money,' he said.

    [00:24.42]Debbie disagreed,so Mr Yang showed her these newspaper items.

    [00:32.76]1 Little Spenders are Big Spenders

    [00:39.11]The latest target for TV advertisers is Asia's fastest growing consumer group children

    [00:46.55]Asian families are getting smaller and wealthier,

    [00:51.23]and Asian children are watching more and more TV.

    [00:56.08]One estimate says the average Hong Kong child sees about 25,000 TV commercials a year

    [01:04.84]To get the attention (and the money)

    [01:09.07]of these young viewers the advertisers use little actors.

    [01:14.81]'The kids can identify with someone from their own age-group,'

    [01:19.99] says one advertiser,

    [01:23.44] 'so the adverts are more effective.

    [01:27.09]And,of course,the little actors earn big money.

    [01:31.56]'Not everyone is happy to see kids turned into consumers.

    [01:36.81]Some educators believe that if youngsters watch the ads,

    [01:42.09]they will become more and more materialistic

    [01:46.34]One Japanese survey asked children what they wanted most in life.

    [01:52.30]Twenty per cent said money or possessions.

    [01:56.56]So governments are taking action to protect children.

    [02:01.10]Television authorities for example,

    [02:05.18]would usually ban an ad if it made children feel inferior

    [02:11.06]because they did not own the advertised product.

    [02:15.42]2 Bad for Children

    [02:19.78]With reference to your 'Little Spenders' article,

    [02:24.46]children should not be used in TV commercials.

    [02:29.11]It is illegal for them to work in factories,

    [02:33.97]so why are they allowed to work in commercials?

    [02:38.54]Also,regarding the high salaries,

    [02:42.90] it is bad for children to have too much money.

    [02:47.05]3 Silly Toys

    [02:51.42]Advertising to children is wrong

    [02:56.17]because its aim is to make them ask their parents for money to buy things.

    [03:02.94]Also,many things advertised such as toys,are silly and encourage violence.

    [03:10.51]If a child buys them,he or she will learn nothing.

    [03:15.97]4 Nothig Wrong with Commercials

    [03:21.22]I disagree with Mr Hu and Ms Liang.

    [03:25.48]Ifcommercials for kids had been harmful,

    [03:29.63]the gouvrnment would have banned them long ago.

    [03:33.60]Furthermore, what is wrong with children earning a lot of money

    [03:38.75]or asking their parents to buy things for them?

    [03:42.59]My final point is that children buy toys to have fun with,not to learn from.

    [03:49.54]That is what kids want,

    [03:52.78]and that is why the 'Smart Tortoises'are one of the world's best selling toys,ever

    [03:59.26]LISTENING

    [04:03.41]Under standing the main points

    [06:24.89]SPEAKING

    [06:29.93]A Talk time

    [06:33.30]when we speak English,wu do not say each word separately.

    [06:39.36]We link many of the words together.

    [06:43.12]Vowel sounds when a word ending with a vowel sound is put together

    [06:50.38]with a word starting with a vowel sound,

    [06:55.06]we say them as if they were joined with the letter -y-see(y)Asia my(y)estimate

    [07:05.20]However, if the first word ends with an osjound,

    [07:10.76]we say thenn as if they were joined with the letter-w-no(w)one go(w)inside

    [07:20.29]Exercise A1

    [07:25.86]be inferior be asked

    [07:31.60]I interrupt my initials

    [07:37.48]they allow they enjoy

    [07:43.05]tie up we advertise

    [07:48.92]w go out how awful

    [07:55.87]no authority no entry

    [08:01.93]to answer two eyes

    [08:07.99]two offers you are [08:13.95]Same consonant sounds

    [08:17.79]when we say words together that finish and start with the same consonant sounds

    [08:24.16]we only pronounce one of the sounds.

    [08:28.24]latest target best toys

    [08:34.30]Exercise A2

    [08:37.96]big group bob brown

    [08:44.12]clear report good driver

    [08:49.97]most tv nine nights

    [08:56.32]plastic cards some money

    [09:02.56]top priz

    [09:05.62]Consonant and vowel sounds

    [09:09.59]when we say a word ending with a consonant sound together with a wordstarting with a vowel sound[09:16.54]we often move the final sound inthe first word to the beginning of the second word

    [09:23.10]child actors an estimate

    [09:28.87]Exercise A3

    [09:32.40]an advertiser

    [09:35.56]big audience

    [09:38.80]come again

    [09:41.75]good example

    [09:44.70]more effective

    [09:47.86]not everyone

    [09:51.02]put on

    [09:53.89]take off

    [09:56.64]when I

    [09:59.41]Exercise A4

    [10:02.96]1 Bob Borown is a good driver.

    [10:10.90]2 I'm going to attend a tald about teching

    [10:18.95]3 Can I have some money for a red dress?

    [10:26.10]4 When I switch the light off,pull out the plug.

    [10:34.36]5 youought to ask how old she is.

    [10:42.61]MORE LANGUAGE

    [10:51.08]Reading

    [10:56.35]Keys to a better life

    [10:59.72]On April 17, 1999,2,500 American bankers

    [11:06.85]gave 5,000 talks in elementary schools throughout the United

    [11:12.52]States to teach children how to save money.

    [11:16.47]The bankers wanted to help the children

    [11:20.12]to be able to makesmart decisions about their money.

    [11:24.70]They said that 'education and money management skills are keys to a better life

    [11:30.86]Here are some of the tips and skills that the bankers advised the children to learn

    [11:36.61]Develop A Habit Of Saving When You Are Young!

    [11:40.66]MAKE YOUR SAVINGS

    [11:43.90]VI5I3LE Build Up YourSavings In A Piggy Bank

    [11:47.42]Make Sure That Part Of Your Money GoesInto Your Savings

    [11:52.10]For every dollar you earn or have spend 25 cents

    [11:58.58]on what you want or need now put 25 cents away for a bigger item later,

    [12:06.83]and save or invest the rest.

    [12:12.19]B listing

    [12:16.34]Young spenders in America and China Children everywhere love toys.

    [12:23.18]As a matter of fact,who doesn't?

    [12:26.84]But are toys the number one item that children anywhere will buy

    [12:31.91] when they have some money to spend?

    [12:34.86]do children in dhe different cultures make the same choices?

    [12:39.22]A recent survey by a U.S.professor gives us some intersting infomation.

    [12:45.47]The following are some of his findings.

    [12:49.12]Complete the statements according to what ou hear on the tape.

    [12:53.98]The number one item for children to buy,

    [12:58.14]both in the United Statas and in China,is the same thing.

    [13:03.49]Guess what?(1)___!

    [13:07.33]The second favouerite item for children inthe U.S.is something to(2)___

    [13:13.57]such as(5)____.

    [13:18.62](6)____ ____rank third for Chinese children;

    [13:23.47]for American children,it is(7)_____.

    [13:27.52]well,Children like to play,too.

    [13:31.36]So what is their next choice?

    [13:36.12](8)___.And for American children?

    [13:39.46]Their fourth choice is software of some sort.

    [13:44.03]After all, they have to study,too.

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